These Terms of Use ("Terms") govern your access to and use of the Proof Lore website located at prooflore.com, including all content, features, and functionality (the "Site"). By visiting or using the Site, you confirm that you are at least 21 years of age (the legal drinking age in the United States), and that you agree to comply with these Terms.
All content on this Site — including but not limited to text, brand profiles, tasting notes, market analysis, SWOT frameworks, cocktail recipes, founder stories, design elements, photography, and the Proof Lore name, tagline, and logo — is the exclusive intellectual property of Proof Lore and its author(s), protected by U.S. and international copyright, trademark, and trade dress laws.
To request permission for use of Proof Lore content, please use our contact form.
This website contains information about distilled spirits and alcoholic beverages. You must be of legal drinking age in your jurisdiction — and no less than 21 years of age in the United States — to access and use this Site. By continuing to use the Site, you represent and warrant that you meet this age requirement. We reserve the right to terminate access for any user who misrepresents their age.
You may use this Site for personal, non-commercial purposes, including researching Black-owned spirit brands, exploring the publication, or submitting a legitimate business inquiry. You agree not to:
Proof Lore strives to ensure that all producer profiles, tasting notes, distribution data, and market information are accurate and current at the time of publication. However, the spirits industry changes rapidly. Distribution footprints, pricing, product availability, and business ownership may change after publication. We make no warranty that all information on this Site is complete, accurate, or up to date. Always verify directly with a producer before making purchasing or business decisions.
This Site may contain links to external websites, including producer websites, retailer platforms, and industry publications. These links are provided for convenience. Proof Lore does not endorse, control, or take responsibility for the content, privacy practices, or accuracy of any third-party site. Accessing third-party links is at your own risk.
The Proof Lore website is provided on an "as is" and "as available" basis, without warranties of any kind, either express or implied. We do not warrant that the Site will be uninterrupted, error-free, or free of viruses or other harmful components. Your use of the Site is at your sole risk.
To the fullest extent permitted by law, Proof Lore and its authors, representatives, and affiliates shall not be liable for any indirect, incidental, special, consequential, or punitive damages arising out of your use of or inability to use this Site or its content, even if we have been advised of the possibility of such damages.
These Terms shall be governed by and construed in accordance with the laws of the United States and the State of Maryland, without regard to its conflict of law provisions. Any dispute arising under these Terms shall be resolved in the appropriate courts located in Maryland.
We reserve the right to modify these Terms at any time. Changes will be posted to this page with an updated effective date. Your continued use of the Site after any modification constitutes your acceptance of the revised Terms. We recommend reviewing this page periodically.
For questions about these Terms, please reach us through our Media & Contact page or at prooflore.com.
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